8 Tips To Spring Clean Your Pinterest Account

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Spring will hopefully be upon us soon, and during this time of the year, spring cleaning is on the mind of many. Why not extend this sentiment to your social media presence? Today, I will be talking about getting your Pinterest account ready for ultimate performance by doing some simple spring cleaning.

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Before we talk about cleaning and organizing your boards make sure your profile has been optimized:

1. Make sure your website/blog have been verified
2. Make sure your description contains your relevant keywords
3. Update your profile picture, preferably using one that features your face.

 

 

 

Now to the eight tips to spring clean your Pinterest boards:

1. Move your seasonal boards into the correct order according to your season, for example, your spring and summer collections should be pulled forward while your winter collection should be on the very end of your boards at the moment.
2. Combine any boards that have only a few pins
3. Delete boards that either have too little amount of pins and can not be consolidated with another board, no longer fit into your website/brand/blog niche or do not have a large following.
4. Move your most popular boards to the front – use Pinterest analytics tools to see which boards are the most popular/ active at the moment, and display them as the first two rows. Remember that when looks at your profile, those are the only ones they initially see.
5. Edit board descriptions – make sure all of your boards contain relevant keywords and updated information to make them easy to be found in the search results.
6. Split large boards into two boards – narrowing down some boards to a separate subject matter makes it easier for the followers to find your individual pins.
7. Update your boards featured image – move your most popular pins to the featured position, in order to draw in more followers. But most importantly make sure that the featured pin describes your boards content well.
8. Check your pin’s URL’s. Make sure your pins go the actual post or merchandise with the correct link like they are supposed to. If not, change that immediately.

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A few more tips to keep you sane during the Pinterest Spring Cleaning

1. Choose only one or maybe two specific tasks to complete every day
2 Be clear about what you want to accomplish with your Pinterest presence – what do you want your boards and profile to say about you – do this before you start any spring cleaning, so you have a clear mission in mind.
3. Keep the amount of the group boards you are a part of to no more than 15 but no less than 5. Make sure they are all relevant to your brand and mission.

Have a great day!

Claudia

Stop That Re-Pin! 4 Things You Should Consider Before Hitting That Pin Button

Whether you are a Print On Demand Artist, a writer or have your own business, the power of owning a Pinterest Business Account is great and should be utilized to its fullest potential by everyone. But because it is easy to fall into the trap of spamming your followers, you have to have a certain level of other pins on your boards that are not advertising your products or services. One of many ways to so is to repin what other people have posted.

However, repinning a great infographic without too much thought can be counter-productive. Here are four points you should consider when repinning content to your Pinterest business account (or any Pinterest account):

1. Read the comments to the pin thoroughly. Just because the information is great, does not mean that the pinner’s thoughts on the subject matter fit your needs, the needs of your audience, or are views you want to convey. Better yet, change the description of the pin completely, and include your own information on it.

2. Check the link. A great graphic or image does not make a great re-pin. Make sure the pin does not lead to some questionable content or is a dead link.

3. Get rid off hashtags. While hashtags are wonderful for facebook, twitter, Instagram and a host of other places, Pinterest is not one of them. Get rid of all the cluttering hashtags before re-pinning the pin.

4. Keep your followers in mind. Consider if the majority of your followers of this board would benefit from the content you are about to re-pin. If it is only of  interest to you or is only re-pinned to not look spammy, don’t bother. Every pin you share should have a purpose and bring value to your followers. No exceptions.

Happy re-pinning!

Claudia

P.S. Check out my free Editorial Calender And Marketing Planner – read about it, and download it here! 

 

A Creative Way To Support Nepal

I woke up to another set of devastating news about Nepal, as once again an Earthquake hit the area. Those poor people who are still trying to find a way to survive the first quake, have been devastated once more.

The call for people to donate has been strong, but if you have not had a chance to donate to the Red Cross or any other help organization, please consider the campaign that Zazzle has started. At no point does Zazzle or anyone promoting the campaign receive any compensation, unlike when we promote other people’s work. So purchasing something through this campaign will benefit the people of Nepal directly. Let me quote Zazzle staff here:

Limited Edition Support Nepal Products

Through May 25, Zazzle will contribute 100% of the profits from sales of the limited edition “Support Nepal” products to Direct Relief. “Profits” means the purchase price of the product (excluding taxes and shipping) minus the costs of goods. These limited edition products will be available for sale through 11:59 pm PDT on May 25, 2015, and Zazzle expects to fulfill all orders by June 10, 2015.

Please consider purchasing one of the following high-quality items:

Help Nepal
by Claudia H. Blanton

Authenticity, Book Promotions And Sticking With My Own Darn Voice

looking honestly
at authentic reflection
taking off the mask

Have you ever done or written something because you think it would be what is expected? Something that might make for a good promo, but is absolutely not you? And has it left you with the same hollow feeling than it does when you go to regular nine to five, a feeling of obligatory motion, but no authentic connection?

That is how I have been feeling writing the A to Z challenge this month. Not the content, I love the content of herbs and spices, but I wrote all of these parts a few weeks ago, long before this challenge started. I wrote it in conjunction with my book, when it felt right, when it felt powerful.

But I do not think about spices every day. Once I make myself a mason jar filled with the mixtures I need, I pretty much forget about them. There are other things to think about. Like creating stories through words or images.

So copying and pasting the individual herbs for you here was a motion I went through, thinking about the result of it being a good book promo. And it bored me to death. Instead of showing you my face, my authentic self, I gave you what I thought was the right thing to do.

Well, guess what, it wasn’t. And it stops today. I will write again whatever feels right at the moment, allowing you to hear me speak through a day’s event, a thought about a book, an uplifting message. I abandoned the ship of A to Z Challenge and offer you instead, that if you want to read that guide, you can subscribe to me, and I will send it to you. Free, all of it, in a few days. No strings attached. We both benefit from that much more than if I continue to bore myself and my readers.

I think, I will benefit you more this way. Benefit you, by sharing a story as it develops, write about what moves me, shakes me, scares me, rather than give you something in a neat little-themed box.

Don’t get me wrong, I see the merit in a challenge like the A to Z Challenge. I just don’t see the merit in it for this space. And hope to give you something more valuable in return. Authenticity.

You can have the entire PDF of the A to Z Guide to Herbs and Spices by subcribing to my newsletter below. It will arrive in your email April 30th. Thank you

>>>>>Subscribe<<<<<

7 Sites To Promote Your Book Cheaply Or Free

We all want our books to get good reviews, rank higher on Amazon and get the buzz going, no matter if we write non-fiction e-book or the next epic novel. Having a limited time free book promotion can help you raise your ranking on Amazon, and you can utilize the following book promotion sites to help you even further along. Exposure and traffic to your book will bring future sales, so take advantage of this type of book promotion.
Some of these require you to register, some offer premium services while others are a little selective and limited to a specific range of genre.

Check them out:

Awesome Gang 
Book Goodies
Free Book Dude 
Pixel of Ink
E-Book Hunter 
FK Books And Tips
Published.com 

 

 

Looking for some more info on the subject of cheap or free book promotion? Check out this book, available on Amazon right now: